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John Asher
Chairman and CEO, Asher, Inc.
Chairman and Co-Founder, US CHINA Business Solutions
 Mr.
Asher is Chairman and CEO of Asher, Inc. Mr. Asher assists
clients on improving revenue growth and profitability. He is a nationally
recognized expert on strategic marketing planning and sales/marketing
process improvement. Since 1997, Mr. Asher has worked with the owners
and chief executive officers of more than 400 middle market companies,
which under his guidance have improved their marketing planning
and sales results. In addition, he has trained more than 12,000
people to be more productive salespeople, and has facilitated strategic
planning and strategic marketing offsites for more than 90 organizations.
The results of Mr. Asher’s sales training are:
17% increase in revenues from acquisition of new customers
22% increase in sales of high-margin, add-on business to existing customers
45% decrease in sales cycle time
From 1985-to-1996, Mr. Asher was Chairman,
CEO and a co-founder of Global Associates, Ltd. (Global), an advanced
technology company specializing in the design and manufacturing
of electronic systems and components. He and his partners grew Global
at a compounded rate of 40% per year for 11 straight years, and
then sold the company. During Mr. Asher's tenure, the company grew
from startup to 50 million in annual revenues. Before co-founding
Global, Mr. Asher completed a 21-year military career during which
time he commanded two nuclear submarines and spent five years in
the Pentagon as a senior government buyer.
Currently, Mr. Asher is also chairman
& co-founder of US China Business Solutions, Inc., an organization
that helps US companies create strategic alliances with Chinese
companies including sourcing services for U.S. manufacturers. Areas
of specialization in China include automotive parts, tool and die,
metal parts and apparel. Mr. Asher is also a co-founder, investor
and/or director of several recent start-up firms including Axonom,
Inc., Simulyze, Inc., Marix Technologies, Inc., Pivotal Insight,
Inc., and Capstone Corporation, Inc..
Mr. Asher has a Master of Science
degree in administration from George Washington University and is
a graduate of the U.S. Naval Academy where he earned degrees in
nuclear engineering and mathematics. He has served on the George
Washington University Business School Advisory Board since 1999.
Mr. Asher resides in Potomac, Maryland.
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